Administering??the?licensor’s?brand?extension?and?licensing?programs.
????????管理品牌方的品牌擴(kuò)展和授權(quán)計(jì)劃
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Formulate?and??execute?above-the-line?and?below-the-line?marketing?campaigns?for?dedicated??brand?portfolio.
監(jiān)督全方位的營(yíng)銷活動(dòng)，包括制定我們品牌組合的營(yíng)銷策略
Manage??marketing?budget,?plan?and?implement?marketing?&?promotion?plans?and?ad?hoc??campaigns
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???????管理市場(chǎng)營(yíng)銷預(yù)算，策劃和實(shí)施市場(chǎng)推廣計(jì)劃和相關(guān)的項(xiàng)目管理
Responsible??for?agency?management?including?creative,?social?and?media?agencies
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??????負(fù)責(zé)包括創(chuàng)意、社交媒體和廣告媒體機(jī)構(gòu)的溝通和管理
Facilitate??product?and?marketing?approvals?and?understand?the?needs?and?realities?of??licensee
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??????管理被授權(quán)商產(chǎn)品開發(fā)和營(yíng)銷提案審批，理解被授權(quán)商現(xiàn)實(shí)業(yè)務(wù)需求
Responsible??for?team?and?people?management
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???????負(fù)責(zé)團(tuán)隊(duì)和人員管理
任職要求：
對(duì)授權(quán)行業(yè)如何運(yùn)作以及授權(quán)代理機(jī)構(gòu)(或類似公司或授權(quán)團(tuán)隊(duì))的不同職能有充分了解。
對(duì)商業(yè)、市場(chǎng)和零售市場(chǎng)有較強(qiáng)的商業(yè)理解。
熟悉市場(chǎng)活動(dòng)，善于營(yíng)銷策劃
有媒體資源/短視頻剪輯/內(nèi)容營(yíng)銷等優(yōu)先
良好的口頭和書面表達(dá)能力，英語精通