Key?responsibilities:
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Work?closely?with?internal?and?external?parties?to?support?the?process?of?launching?CRM?program;
Analyze?data?from?various?resources?to?obtain?insight?for?CRM?campaign?and?optimize?customer?life?cycle.
Implement?various?CRM?campaign?and?customer?communication(SMS,?WeChat,?eDM)?to?support?the?business?and?achieve?higher?campaign?KPI;
Understand?and?optimize?retail?shop?operation?from?CRM?perspective?to?enhance?sales;
Closely?work?with?and?manage?agencies?to?deliver?execution?in?high?level;
Deliver?regular?and?ad-hoc?CRM?operational?reports?based?on?requests;
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Requirements:
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2-3?years’?experience?in?CRM?or?relevant?function?in?retail?industry?or?CRM?agency.?Better?in?fashion,?luxury?or?premium?brands;
Strong?sense?in?data?and?proficient?in?Excel;?
Experience?in?using?Business?Intelligence(BI)?tool?(Oracle,?Sales?Force?or?Dynamics…)?preferable;
Experience?in?implementing?CRM?program?in?retail?industry?preferable;
Good?at?written?English;
Detail?oriented,?organized?and?efficient;
Strong?learning?agility;
Bachelor?degree?or?above.
