SCOPE?OF?RESPONSIBILITIES
In?alignment?of?cross?functional?teams,?collaborating?with?auto?OEM?and?Bose?other?divisions?PR?function,?develop?and?execute?innovative?PR?activities?to?build?and?protect?Bose’s?leading?premium?technology?brand?image?in?China?to?contribute?to?long?term?growth?goals.
SPECIFIC?RESPONSIBILITIES
? Assume?primary?PR?contact?window?to?assigned?auto?OEM?accounts?and?PR?agency?to?form?action?plan?to?engage?in?OEM?PR?activities?and?reach?Bose?KPI?for?high?profile?launches.
? Translate?and?develop?PR?materials?for?all?new?launches.
? Handle?editorial?requests?from?media?and?press?material?supply.
? Maintain?media?relationship.
? Proof?read?monthly?press?clipping?translations,?prepare?PR?metric?report;?PR?crisis?monitoring?and?reporting;
? Support?joint?PR?events?with?Bose?other?divisions,?e.g.?product?launch,?special?roadshow?to?maximize?press?exposure.
? Support?PR?and?Communication?manager?to?project?manage?Bose?automotive?own?PR?event?e.g.?Auto?show?press?conference,?media?tech?day?etc.
? Bose.cn/auto?site?content?maintenance,?Bose?official?Weibo?automotive?related?content?development?and?internal?communication?materials?drafting.
REQUIREMENTS
Education: Bachelor’s?degree?major?in?marketing/?communications/?English
Experience: Minimum?three?years?working?experience?of?PR?function?in?MNC,?B?to?B?or?technology?products?preferred.?Or?five?years?of?account?managing?role?in?PR?agency?serving?premium?automotive?brands.
Language: CET-6?or?above,?good?oral?and?written?English.
Other:????????????????candidate?should?have?strong?writing,?research?and?organization?skills,?be?willing?to?go?a?beyond?the?call?of?duty?in?order?to?complete?a?project?accurately?and?on?time.
Reports?to:?????????PR?and?communications?manager,?Bose?Automotive?China
