崗位職責(zé)1、本科以上學(xué)歷，廣告學(xué)、新聞學(xué)、漢語言文學(xué)相關(guān)專業(yè)；2、3年以上廣告或活動(dòng)創(chuàng)意策劃文案工作經(jīng)驗(yàn)，有4A廣告公司或線下活動(dòng)創(chuàng)意策劃文案經(jīng)驗(yàn)者優(yōu)先；3、文字功底深厚，思路清晰并富有創(chuàng)意，有活動(dòng)創(chuàng)意策劃案、軟文、話術(shù)的撰寫經(jīng)驗(yàn)，善于各類文案的撰寫；4、負(fù)責(zé)汽車、快消、奢侈品行業(yè)品牌活動(dòng)的創(chuàng)意文案的想法與概念撰寫；5、具備高度的敬業(yè)和團(tuán)隊(duì)合作精神，有較強(qiáng)的責(zé)任心和使命感，工作細(xì)致負(fù)責(zé)，能夠承擔(dān)較大的工作壓力。任職要求1、具有敏銳的市場(chǎng)洞察力，熟知品牌策略，熟悉品牌營(yíng)銷運(yùn)作模式，有獨(dú)到的創(chuàng)意點(diǎn)，能獨(dú)立完成策劃方案并組織實(shí)施；?2、負(fù)責(zé)項(xiàng)目執(zhí)行，包括分析、市場(chǎng)調(diào)研、命名及Slogan創(chuàng)意、協(xié)助策略報(bào)告撰寫及提案；3、具有一定的文字駕馭能力，熟悉新聞、軟文的寫作，能獨(dú)立進(jìn)行稿件的采編?；4、具有一定的品牌推廣知識(shí)，有相關(guān)廣告創(chuàng)意能力優(yōu)先；?5、熟悉辦公室的日常工作，善于使用辦公軟件，尤其PowerPoint?；6、具有良好的溝通與協(xié)調(diào)能力。Responsibilities:1.?At?least?a?Diploma?of?Bachelor,?to?be?related?to?advertisement,?journalism,?Chinese?and?Literature2.?Three-year?experience?of?advertising?creative?plan,?and?the?experience?of?4A?advertising?company?or?Line?activities?Creative?will?be?a?plus?3.Good?writing,?clear?and?creative?thinking,?having?the?experience?of?writing?creative?activities?copywriter,?advertorial,?and?speaking?skills4.Be?responsible?for?the?writing?the?creative?idea?and?conception?of?automobile,?FMCG,?luxury?goods?industry5.?With?the?spirit?of?profession?and?cooperation,?being?responsible,?having?a?sense?of?calling,?working?with?heart,?undertaking?the?strong?work?pressureQualification:?1.Having?the?sensitive?marketing?insight,?be?familiar?with?the?brand?strategy?and?marketing?model,?having?the?unique?idea,?be?independent?of?finishing?the?plan?and?organization2.?Be?responsible?for?the?project?implementation,?including?the?analysis,?market?research,?naming,?and?the?creative?of?Slogan,?assisting?the?writing?of?Strategy?Report?and?proposal3.The?ability?of?controlling?the?writing;?be?familiar?with?the?writing?of?news?and?advertorial;?be?independent?of?adopting?the?drafts4.Having?the?acknowledge?of?brand?promotion,?the?ability?of?related?advertisement?creative?will?be?prior.5.Be?familiar?with?the?Office?daily?work,?be?good?at?Office?software,?esp.?PowerPoint?6.?Having?the?excellent?ability?of?communication?and?coordination